Our team will create the necessary graphics and videos for your paid and organic content. We’ll create content which is educational, entertaining and inspiring for viewers, while taking them through the sales funnel. It is not only about Facebook likes but creating relationships with your Facebook followers
FACEBOOK MARKETING in Trinidad & Tobago
Facebook marketing is the utilization of the sales funnel philosophy to drive sales. Social media marketing involves the merging of content creation, advertising, and management.
The sales funnel – our core philosophy
Brand Identity
It’s hard for your potential customers use your services if they don’t know who you are or what you do. We optimize your Facebook Business Page using paid and organic techniques to ensure this isn’t the case.
Interest
Your content will be created in such a way that it will encourage those interested in doing business with you to take further steps towards become a paying customer.
Evaluation
Having learned about your business and what you’re offering customers now have enough information to make an evaluation of your product or service and decide if it’s a fit for them.
Decision
As a result of going through the previous process, your customer is now in a better position to make an educated decision as to why they should do business with you as opposed to your competitors.
Purchase
If your product or service is a fit for your potential customer and they make a purchase, you would have made a conversion. This is the ultimate goal.
Social Media Content Creation
Facebook Advertising
We will create optimized advertising campaigns to give you the best results for the lowest possible cost. We’ll use real-time information provided by Facebook’s immensely powerful advertising platform to continually monitor the performance of your campaigns and make on-the-fly adjustments.
Facebook Management
We’ll optimized your Facebook Business Page, Trinidad based or international to handle your online customer service and manage any associated data assets and integrations. This includes but is not limited to digital marketing, advertising and web development.
Ad campaign optimization and monitoring
Facebook’s advertising platform provides real-time data which can be used to continually optimize your campaigns. Even the smallest adjustments can make a huge impact on your overall social media campaign results. This allows us to tweak your ads when the opportunity to have a lower costing or targeted ad is presented.
Create customized audiences
Audiences for your advertising campaigns will be created based upon your campaign goals and available data assets such as website traffic and if applicable, already existing Facebook traffic.
Targeting the right Audience
Everyone doesn’t need to see your campaigns, just those who are interested in what you’re offering. This involves striking the optimal balance between audience size, demographics, interests and behaviors of your target audience. Our campaigns consist of carefully defined text, images, and video which focus on reaching your ideal clients
Retargeting your audience
To drive your potential customers deeper through the funnel, we’ll retarget them based on their interactions with previous social media campaigns and data assets, in alignment with the goals the current one.
Facebook Pixel
Does your business have a website? What if we could optimize your Facebook advertising campaigns based on your website’s traffic? Well we can! It’s like having Google Analytics which is optimized for Facebook marketing.
Facebook ChatBots – Automated Marketing
Having a hard time responding to all the messages your business receives? Wish your customers could make purchases just by messaging your page without having to take the time to respond to each of them? We can created an optimized Messenger Bot powered by Google-based A.I which processes payments automatically.
Small Business Package
$125 USD
- 1 Image/Carousel/Slideshow Ad
- Associated Ad Copy
- Awareness Phase
- Custom Audience Creation
- Inclusive of $95 Ad Budget
- Ad Campaign Management
- Ad Campaign Optimization
- Detailed Campaign Performance Report
- Free Post-campaign Consultation
Corporate Package
$250 USD
- 2 Image/Carousel/Slideshow Ads
- Associated Ad Copy
- Awareness Phase
- Conversion Phase
- Custom Audience Creation
- Inclusive of $150 Ad Budget
- A/B Performance Split-testing
- Ad Campaign Management
- Ad Campaign Optimization
- Detailed Campaign Performance Report
- Free Post-campaign Consultation
Enterprise Package
$500 USD
- 3 Image/Carousel/Slideshow Ads
- Associated Ad Copy
- Awareness Phase
- Retargeting Phase
- Conversion Phase
- Custom Audience Creation
- Inclusive of $375 Ad Budget
- A/B Performance Split-testing
- Ad Campaign Management
- Ad Campaign Optimization
- Detailed Campaign Performance Report
- Free Post-campaign Consultation
Discounted rates are offered for 3 months, 6 months and 1-year contracts.
Are you ready for Facebook Marketing that actually works? Contact us for your FREE consultation and let’s chart the best way forward for your business?
Our gift to you
We cover 3 of the biggest mistakes businesses are making when marketing their products and services, and how you can avoid them.
